Opportunities to promote and link agricultural product consumption

Organizing the OCOP Fair is an annual activity implemented by the Department of Industry and Trade to support businesses in introducing, promoting, and connecting to consume products. Thereby contributing to finding opportunities for cooperation and expanding the market, finding outlets for agricultural products and OCOP products of the province. This year's OCOP Tuyen Quang Fair 2023 takes place from November 18 to 23 with a scale of more than 60 booths, attracting thousands of visitors to visit and shop.

This year's OCOP Fair has 40 booths of Tuyen Quang province, over 20 booths of provinces and cities across the country. Organizations and businesses participating in the fair display OCOP products certified with 3 stars or higher. Among them are many products with export potential, many products are local specialties such as rice, tea, vermicelli, vermicelli, fresh fruit, honey, medicinal products... that many tourists are interested in and shop for.

According to the organizers, this year's OCOP fair was carefully and synchronously prepared, creating high recognition with scientific planning of booths, reasonable design of shopping and sightseeing spaces. Along with that, cultural performance areas, information booths, fair check-in areas, etc. all attracted a large number of people and tourists to visit.

Participating in the booth at this year's OCOP fair, Yen Son district has 41 products displayed and introduced, of which 9 products achieved 4-star OCOP. Many key products such as green-skinned grapefruit, Soi Ha grapefruit, Cat Que grapefruit, Luc Hanh custard apple, Tu Quan guava, specialty teas, traditional cakes, etc. were promoted. Mr. Nguyen Truong Giang, an officer of the Infrastructure Economic Department, in charge of the booth, shared that he hopes that through the fair, more people will know about the specialty products of Yen Son district.

Some OCOP products of Tuyen Quang city were introduced at the fair.

Ms. Nguyen Thi Ngoc, owner of the Sang Nhung Green Agricultural Products store, whose products are participating in the Son Duong district booth, said that the store brings herbal pork products and products processed from herbal pork to the fair. Through the fair, more people will know about local OCOP products, thereby forming the habit of choosing clean and safe consumer products. The fact that people pay attention to choosing clean products with clear origins also encourages producers, business households, and processing enterprises to continuously improve product quality.

Visiting the OCOP Fair, Ms. Hoang Kieu Anh, Group 18, An Tuong Ward (Tuyen Quang City) said that each OCOP product has its own story, which contains regional culture and customs. Each local resident and tourist coming here can not only choose to buy quality products but also listen to stories with humanistic values ​​of traditional occupations, agricultural and rural industries.

With 191 products achieving OCOP star, Tuyen Quang province ranked 4th out of 14 provinces in the Northern mountainous region evaluated and ranked by the National OCOP Council. The fair is an opportunity to introduce, promote and honor OCOP products while promoting trade, investment and stimulating consumption. Thereby, it also contributes to the successful implementation of the campaign "Vietnamese people prioritize using Vietnamese goods".

Tuyen Quang Newspaper